Technical sales support
Technical credibility in the room where deals close
For account executives and business-development teams: I sit alongside you in client meetings and translate what they are imagining into what is technically possible, then help them feel confident it will actually happen. I have done this across hundreds of client presentations in corporate events, broadcasts, product launches, and large-scale productions.
In the sales process
Before the contract is signed
Client Meetings & Pitches
- Technical credibility that helps clients feel safe
- Vision translation from vague goals into workable systems
- Expectation management across venue, budget, and timeline reality
- Proposal support with technical sections, system concepts, and capability framing
What Clients Experience
- Someone who listens and takes their goals seriously
- Clear explanations without jargon walls
- Honest assessment of what is possible
- Creative alternatives when the original idea needs adjustment
- Confidence that technical execution is in expert hands
On the project
After the win
Technical Ownership
- Technical direction and production support
- System design and engineering
- LED and projection systems, including LED volume environments
- IP video infrastructure
- Documentation delivered without being asked
What This Means for the Account
- Fast integration into the team and workflow
- Client confidence during sales and delivery
- Risk reduction on complex scope
- Low friction for the AE and PM
- Stronger reputation when execution runs clean
Project types
Where I add the most value
Large corporate events
Product launches
Broadcast and hybrid events
Multi-screen spectacle work
Technically complex pitches and pre-sales review
Working together
How I work with AEs
- Align early on values, shorthand, and working style
- Join pre-sale calls and meetings as technical support
- Own system design during the design phase
- Create cross-department transparency during delivery
- Own execution on-site
- Support debrief and continuity after the event
Bigger picture
When I am in the room, the conversation shifts from can we do this to here is how we do this. That change reduces anxiety, improves confidence, and helps close the deal.From “can we do this” to “here is how”
Explore
Other readings
Core Capabilities
A broad view of the technical domains I can own across live events, broadcast, and experiential work.Technical Deep Dive
A peer-level view of media servers, screen production, LED systems, projection workflows, documentation, and surrounding infrastructure.Project Manager's Reference
A direct summary of what scope I can own, how I work, and what a PM can stop worrying about.Vectorworks
Production design and documentation on Vectorworks Spotlight — previz, rigging, power, signal flow, and render pipelines.SDN Show Networks
One software-defined fabric for every show system — ST 2110, NDI, Dante, sACN, comms, control, and isolated production networks.